Burberry’s Dragon-Inspired 2024 Lunar New Year Collection: A Chengdu Spectacle

BY Nexxt Team

January 12, 2024

Tradition Meets Trendsetting: Burberry’s Dynamic Tribute to the Year of the Dragon

Burberry is making waves this Lunar New Year 2024 with a dazzling lunar new year collection that’s all about the Year of the Dragon. They kicked things off in style at a swanky event in Chengdu, with stars like Tang Wei and Chen Kun stealing the show.

This lunar new year collection is big on red – the lucky color in Chinese culture. It’s not just any red, though; think bold red checks and a fresh rose print that screams festive.

Burberry's Dragon-Inspired 2024 Lunar New Year Collection: A Chengdu Spectacle
Burberry 2024 Chinese New Year collection
Photo Credit: Courtesy of Burberry

Creative boss Daniel Lee is shaking things up at Burberry, mixing cool British vibes with a modern twist. Classic patterns like houndstooth are getting a fresh, fun spin, appealing to everyone from fashionistas to casual dressers.

Photographer Ryan McGinley’s got the perfect eye for this campaign. He’s out in Chengdu, snapping pics that blend Burberry’s cutting-edge style with the city’s mix of old and new.

And let’s talk accessories! There’s this jaw-dropping Knight bag in red and gold – a real showstopper. Plus, the collection’s got chic eyewear and some really unique jewelry pieces.

Burberry's Dragon-Inspired 2024 Lunar New Year Collection: A Chengdu Spectacle
Burberry 2024 Chinese New Year collection
Photo Credit: Courtesy of Burberry

So, Burberry’s Lunar New Year collection is line-up? It’s all about blending the old with the new, giving a nod to tradition while pushing fashion boundaries. Talk about starting the year on a high note!

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