Dior’s Summer is Predominantly Black and Celebrates Women’s Freedom

BY Julia Miranda

September 23, 2024

Maria Grazia Chiuri’s Collection Fuses Sportswear with Empowerment at Paris Fashion Week

Maria Grazia Chiuri continued to draw inspiration from a sporty aesthetic, presenting a bold statement at Paris Fashion Week. Since Dior’s haute couture collection, we’ve seen strong references to Greek culture and the Olympics, and this direction remains a central theme.

Even before the show, a few Instagram posts from Dior hinted at what the collection would showcase. Emphasizing the brand’s connection to sports with key contributions in areas like equestrian and ski outfits, we noticed a growing focus on this theme.

Social media also highlighted the need for clothing that complements modern women’s lifestyles, offering space and flexibility for them to express their full potential. The show reflected this message.

The opening featured Sagg Napoli, an artist and archer, who made a powerful statement, emphasizing women’s representation in sports.

In terms of the collection, black dominated the color palette, with only a few pops of color—burgundy in a jacket and navy blue in a pair of pants. Overall, the palette was restricted to black, white, and beige, which disappointed some who anticipated brighter tones for the season.

Athleisure took center stage, with over-the-knee boots (a major trend for the brand) featuring laces and a rugged aesthetic. Asymmetrical cuts were another prominent feature, even in shirts. Utilitarian pieces and flexible fabrics aligned perfectly with the sporty aesthetic.

While the collection may not have delivered a heart-pounding excitement, it demonstrated a thoughtful concept, well executed in its presentation.

Courtesy of Dior